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July 18, 2007
Release: #0714
News Release
For Immediate Release
CCCAA Announces
New Partnership with Penn Racquet Sports
Sacramento,
CA . . . The California Community College Athletic Association (CCCAA) today
announced a new partnership with Penn Racquet Sports. Penn has been named the
official tennis ball of the CCCAA and California community college tennis through
the year 2010.
Penn will provide the ATP
Tennis Ball as the official ball to the CCCAA regional and state tennis championship
tournaments for the next three years.
"We're excited about
the opportunity to support the CCCAA. We've been affiliated with the best events
and players in the game for years, so this is a natural fit," said Greg
Mason, Senior Director of Sales for Penn Racquet Sports.
The CCCAA hosts forty-eight
(48) women's tennis teams and forty-four (44) men's tennis teams in eight (8)
conferences throughout California. Under the terms of the agreement, Penn is
entitled to print and venue advertising at the COA regional and state tennis
championships, and year-round exposure through a variety of additional cause-related
marketing efforts.
"The CCCAA is truly
pleased to welcome Penn to our family of supporters and partners," said
COA Executive Director Carlyle Carter. "Penn's high quality ball and dedication
to customer service and the needs of today's tennis athlete were instrumental
in the CCCAA's decision to partner with this fine company."
Tennis Warehouse will serve
as the official distribution center for Penn to CCCAA colleges. Orders may be
placed by visiting www.tennis-warehouse.com/team or by calling 1.888.466.1188.
About HEAD Penn
HEAD Penn Racquet Sports is a division of HEAD NV which owns such premier sporting
goods brands as HEAD (tennis, racquetball, and squash racquets; alpine skis
and boots; snowboards, bindings and boots; athletic and outdoor footwear; accessories
and apparel), Penn (tennis balls and racquetball balls), Tyrolia (ski bindings),
Mares and Dacor (both scuba diving equipment). HEAD is the #1 selling tennis
racquet brand in Europe and #2 worldwide. Penn is the only tennis ball manufactured
in the USA and holds the status of America's #1 selling tennis ball and the
World's #1 selling racquetball. Penn is the official ball of the ATP Masters
Series and other major international tournaments.
About the COA
The California Community College Athletic Association (CCCAA) is the name of
the membership organization operating under the jurisdiction of the Community
College League of California Commission on Athletics (COA), a non-profit organization
per IRS Section 501 (c)(3). The California Community College System is the single
largest educational system in the world, serving over 2.5 million students annually,
representing one-third of all community college students in the United States.
The COA establishes the rules and regulations to administer the athletic activities
of the nearly 25,000 student athletes at California's community colleges. To
view the latest news, information, and updates of all 23 COA-sanctioned sports
visit www.coasports.org.
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